Our insights
The CRM decision: choosing the right commercial foundation
Insight Type: Webinar
In this unique session, we explored key considerations when selecting and implementing your first CRM platform, including timing, scalability, and alignment with commercial strategy.
FTLA AI Innovation Incubator (I²) Insights
Insight Type: Insight
The FTLA AI Innovation Incubator (I²) Insights represent the synthesized output of a structured, anonymized collaboration among FTLA members and ecosystem participants. This Innovation Incubator was designed to move beyond individual opinions and surface shared, peer‑validated industry direction on how first‑time launch organizations can responsibly apply AI over the next 24 months.
What really happens at First Launch: Live Insights from the FTLA Summit
April 15, 2026
Insight Type: Webinar
Watch the recording from the webinar on what really happens at First Launch. The recording focuses on real operational decisions, tradeoffs, and lessons learned. Expect candid perspectives on what worked, what didn’t, and what key hands-on FTL leaders say that they would do differently.
FTLA Summit 2026
Event Date: March 25, 2026
Insight Type: Event
Watch the highlights from the second First-Time Launch Alliance (FTLA) Summit, that brought together leaders, launch enablers, and innovators from across the first-time launch ecosystem.
Future proof your patient support program launch
Event Date: March 4, 2026
Insight Type: Event
Patient support decisions made years ahead of approval can have a lasting impact on launch success. This webinar examines how changes in payer models, provider workflows, and digital engagement are reshaping expectations for patient access.
Operational Blind Spots: The Quality Risks That Jeopardize Commercial Launch
February 2, 2026
Insight Type: Webinar
Watch the recording from the first in our three-part series designed for First‑Time Launch teams preparing for their first commercial launch. This session explored common blind spots such as data integrity, audit readiness, and system maturity and explained why these issues frequently remain hidden until just before launching.
Join the FTLA
A unique, collaborative forum for leaders in emerging biotech companies—from pre-IND to first launch, partnership, or acquisition.